My business is only small, so why would I want a website?

19 April 2016

As a small business owner, you maybe too busy and possibly disinterested to stop and ask yourself the question - 'Do i need a website?'

The short answer to that question is 'yes', we explore some of the reasons why this is true.

Websites are getting more and more popular everyday and as a small business without a website it’s only natural to start asking questions like how would a website help my business? Do I really need a website? Are there really any benefits to having a website? Etc.

Local Exposure

One of the main benefits for having a website in the world we live in today is a very simple one, most people who use the internet, be it for shopping or just for research and browsing, will generally search for your business on the internet before doing anything else. Of course if you are nowhere to be found this is, straight away, a major disadvantage for you and could potentially lead to a competitor gaining market share, decreasing income and future repeat business.

An economical choice

Websites will also potentially save you a fair amount of money in the long run, initially they may seem like an uneconomical investment but, once up and running, will be much more cost effective than any paper advertising you may take out and various other traditional offline marketing channels. These ways of marketing (offline) become out of date very quickly, unlike a website which can be updated on a regular basis e.g. with new products, special offers and events. Furthermore, unlike the paper ads, they are always accessible 24/7 giving your customers the convenience to access your product information anytime and anywhere as well as being able to obtain a client base not normally within your reach (you could even go global).

For all means

Even if you are not selling online, a website gives you an ideal place to showcase your work or provide customers with quick and easy access to information such as terms and conditions, FAQ pages, testimonials, contact information or downloadable documents for example.

Choose WIDA

So if you think it’s time you got your business on the web, each design we create is tailor-made for your business needs and are built using the latest coding standards. Call 01159 214 797 and get your company the interest it deserves.